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The business of podcasting

The Sounds Profitable Podcast

The Current State of Subscription Podcasting
Season 3 Episode 38
The Current State of Subscription Podcasting
Apple Podcasts is using machine learning to tag episodes and 7 other stories
Season 3 Episode 37
Apple Podcasts is using machine learning to tag episodes and 7 other stories
Podcasting, Audiobooks, And The Third Thing
Season 3 Episode 36
Podcasting, Audiobooks, And The Third Thing
Why Sports Podcasts Could Be a Slam Dunk for Advertisers... & 6 Other Stories
Season 3 Episode 35
Why Sports Podcasts Could Be a Slam Dunk for Advertisers... & 6 Other Stories
Is It Time To Rethink Promo Codes?
Season 3 Episode 32
Is It Time To Rethink Promo Codes?
Radio's Seven Warnings For The Podcast Industry: Part 2
Season 3 Episode 34
Radio's Seven Warnings For The Podcast Industry: Part 2
Amazon Music Adds Entire Music Catalog, Ad-Free Podcasts & 6 Other Stories
Season 3 Episode 33
Amazon Music Adds Entire Music Catalog, Ad-Free Podcasts & 6 Other Stories
Radio's Seven Warnings For The Podcast Industry: Part 1
Season 3 Episode 31
Radio's Seven Warnings For The Podcast Industry: Part 1
How Podcast Networks are Making Their Own Rules for Political Advertising & 5 Other Stories
Season 3 Episode 30
How Podcast Networks are Making Their Own Rules for Political Advertising & 5 Other Stories
Two Years Later
Season 3 Episode 29
Two Years Later
Where Your Podcast Plays Matters More Than You Think
Season 3 Episode 28
Where Your Podcast Plays Matters More Than You Think
TikTok spotted scraping podcast feeds & 8 Other Stories
Season 3 Episode 27
TikTok spotted scraping podcast feeds & 8 Other Stories
What Does the Competitive Landscape for Podcasting Really Look Like?
Season 3 Episode 26
What Does the Competitive Landscape for Podcasting Really Look Like?
ESPN Nears Large New Partnership With DraftKings & 6 Other Stories
Season 3 Episode 25
ESPN Nears Large New Partnership With DraftKings & 6 Other Stories
Does Podcasting Have an Ad Frequency Problem?
Season 3 Episode 24
Does Podcasting Have an Ad Frequency Problem?
Podcasting overtakes talk radio, CPMs increase & 7 Other Stories
Season 3 Episode 23
Podcasting overtakes talk radio, CPMs increase & 7 Other Stories
Is It Time To Rethink Promo Codes?
Season 3 Episode 22
Is It Time To Rethink Promo Codes?
Sounds Profitable - Two Years Later
Season 3 Episode 21
Sounds Profitable - Two Years Later
Podcasters Are Buying Millions of Listeners Through Mobile-Game Ads & 7 Other Stories
Season 3 Episode 20
Podcasters Are Buying Millions of Listeners Through Mobile-Game Ads & 7 Other Stories
Serial and the Importance of Content Curation & 8 other stories for September 22nd 2022
Season 3 Episode 19
Serial and the Importance of Content Curation & 8 other stories for September 22nd 2022
Inaugural Business Leaders Summit Recap
Season 3 Episode 18
Inaugural Business Leaders Summit Recap
One Key To Growing Podcasting We Take For Granted
Season 3 Episode 17
One Key To Growing Podcasting We Take For Granted
Programmatic Advertising Could Make Podcasting a $6 Billion Industry by 2026 & 7 Other Stories
Season 3 Episode 16
Programmatic Advertising Could Make Podcasting a $6 Billion Industry by 2026 & 7 Other Stories
Programmatic Advertising for Buyers
Season 3 Episode 15
Programmatic Advertising for Buyers
All We Know About Netflix's Ad Plans So Far & 9 Other Stories
Season 3 Episode 14
All We Know About Netflix's Ad Plans So Far & 9 Other Stories
100 Years of Audio Advertising
Season 3 Episode 13
100 Years of Audio Advertising
Host Reads Or Announcer Reads In Podcast Advertising: Do We Have To Choose?
Season 3 Episode 12
Host Reads Or Announcer Reads In Podcast Advertising: Do We Have To Choose?
Podcast Ad Spend Isn’t Slowing as a Recession Potentially Looms & 7 Other Stories
Season 3 Episode 11
Podcast Ad Spend Isn’t Slowing as a Recession Potentially Looms & 7 Other Stories
The Reality of Podcast Economics: I Built an Independent Women’s Podcast Network
Season 3 Episode 10
The Reality of Podcast Economics: I Built an Independent Women’s Podcast Network
The Future of Brand Safety & Suitability for Audio
Season 3 Episode 10
The Future of Brand Safety & Suitability for Audio
Podcast Ad Delivery: Make Better Sandwiches
Season 3 Episode 9
Podcast Ad Delivery: Make Better Sandwiches
Apple Ramps Up Its In-House Podcasting Efforts & 6 other stories for August 18th 2022
Season 3 Episode 8
Apple Ramps Up Its In-House Podcasting Efforts & 6 other stories for August 18th 2022
The Podcasting Problem Hiding in Plain Sight
Season 3 Episode 7
The Podcasting Problem Hiding in Plain Sight
Podcast Quarterly Earnings & 6 Other Stories
Season 3 Episode 6
Podcast Quarterly Earnings & 6 Other Stories
How To Approach A Podcast Industry-Wide Education Initiative
Season 3 Episode 5
How To Approach A Podcast Industry-Wide Education Initiative
TRANSCRIPT AVAILABLE
Programmatic Advertising for Podcasters: How to Get Started
Season 3 Episode 4
Programmatic Advertising for Podcasters: How to Get Started
TikTok Eyes Podcasting? & 6 Other Stories for August 4th 2022
Season 3 Episode 3
TikTok Eyes Podcasting? & 6 Other Stories for August 4th 2022
Shameless Acquisition Target - Episode Drop
Season 3 Episode 2
Shameless Acquisition Target - Episode Drop
What Garth Brooks Can Teach Us About Podcast Ads
Season 3 Episode 1
What Garth Brooks Can Teach Us About Podcast Ads
Reporting On The Business Of Podcasting
Season 2 Episode 35
Reporting On The Business Of Podcasting
TRANSCRIPT AVAILABLE
Acast Buys Podchaser & 6 other stories for July 21, 2022
Season 0 Episode 31
Acast Buys Podchaser & 6 other stories for July 21, 2022
Blubrry Brings A New Spin To Media Kits & 6 more stories for July 14, 2022
Season 0 Episode 30
Blubrry Brings A New Spin To Media Kits & 6 more stories for July 14, 2022
Edison Research Says Podcasting Is More Succession Than Yellowstone & 8 more stories for July 7, 2022
Season 0 Episode 29
Edison Research Says Podcasting Is More Succession Than Yellowstone & 8 more stories for July 7, 2022
Sounds Profitable Publishes The Creators Report + 5 more stories for June 30, 2022
Season 0 Episode 28
Sounds Profitable Publishes The Creators Report + 5 more stories for June 30, 2022
SP Highlights: Disinformation and Ad Accountability w/ Claire Atkin Of Check My Ads
Season 2 Episode 32
SP Highlights: Disinformation and Ad Accountability w/ Claire Atkin Of Check My Ads
TRANSCRIPT AVAILABLE
YouTube Gives Tips To Podcasters + 8 more stories for June 23, 2022
Season 0 Episode 27
YouTube Gives Tips To Podcasters + 8 more stories for June 23, 2022
SP Higlights: Sounds Profitable en Español! w/ Sean King of Veritone One
Season 2 Episode 31
SP Higlights: Sounds Profitable en Español! w/ Sean King of Veritone One
TRANSCRIPT AVAILABLE
Spotify’s Building A New Brand Safety Tool + 4 more stories for June 16, 2022
Season 0 Episode 26
Spotify’s Building A New Brand Safety Tool + 4 more stories for June 16, 2022
Spotify’s Earnings Call Happened + 5 other stories for Jun 10, 2022
Season 0 Episode 25
Spotify’s Earnings Call Happened + 5 other stories for Jun 10, 2022
Podcast Euro-Trip Recap
Season 2 Episode 30
Podcast Euro-Trip Recap
TRANSCRIPT AVAILABLE
Podcast Profits On The Rise In The UK + 5 other stories for June 3, 2022
Season 0 Episode 24
Podcast Profits On The Rise In The UK + 5 other stories for June 3, 2022
The Final Show - But Not The End
Season 0 Episode 35
The Final Show - But Not The End
Spotify Erroneously Serves Liquor + 4 more stories for May 27, 2021
Season 0 Episode 23
Spotify Erroneously Serves Liquor + 4 more stories for May 27, 2021
What To Expect When You’re Expecting Tom Webster (To Join Sounds Profitable)
Season 2 Episode 28
What To Expect When You’re Expecting Tom Webster (To Join Sounds Profitable)
Premium Podcasting On Apple Just Got Easier + 4 more stories for May 20, 2022
Season 0 Episode 22
Premium Podcasting On Apple Just Got Easier + 4 more stories for May 20, 2022
Exploring a Real-Time Case Study with Fatima Zaidi of Quill
Season 2 Episode 27
Exploring a Real-Time Case Study with Fatima Zaidi of Quill
TRANSCRIPT AVAILABLE
US Podcasting Revenue Is Up + 5 more stories for May 13, 2022
Season 0 Episode 21
US Podcasting Revenue Is Up + 5 more stories for May 13, 2022
The Dos and Don’ts & How Tos of Branded Podcasting
Season 2 Episode 26
The Dos and Don’ts & How Tos of Branded Podcasting
TRANSCRIPT AVAILABLE
Sounds Profitable
Season 0 Episode 34
Sounds Profitable
Potential New IAB Standards Revealed + 5 more stories for May 6, 2022
Season 0 Episode 20
Potential New IAB Standards Revealed + 5 more stories for May 6, 2022
Beyond Editing and SEO: How to Produce Compliant Podcast Transcripts
Season 2 Episode 25
Beyond Editing and SEO: How to Produce Compliant Podcast Transcripts
TRANSCRIPT AVAILABLE
Warner Music Launches A Podcast Network + 3 more stories for April 29, 2022
Season 0 Episode 19
Warner Music Launches A Podcast Network + 3 more stories for April 29, 2022
Roll With The Changes
Season 0 Episode 33
Roll With The Changes
How Is Podcast Adtech Different From All Other Adtech?
Season 2 Episode 24
How Is Podcast Adtech Different From All Other Adtech?
TRANSCRIPT AVAILABLE
Data Scraping Is Officially Legal + 5 other stories for April 22, 2022
Season 0 Episode 18
Data Scraping Is Officially Legal + 5 other stories for April 22, 2022
How to Position Your Podcast to Be Featured in the Major Podcasting Listening Apps
Season 2 Episode 23
How to Position Your Podcast to Be Featured in the Major Podcasting Listening Apps
TRANSCRIPT AVAILABLE
Audio is the Fastest Growing Digital Ad Sector + 6 Other Stories
Season 0 Episode 17
Audio is the Fastest Growing Digital Ad Sector + 6 Other Stories
Podcasting's Most Important Investment
Season 0 Episode 32
Podcasting's Most Important Investment
Recapping Podcast Movement: Evolutions
Season 2 Episode 22
Recapping Podcast Movement: Evolutions
TRANSCRIPT AVAILABLE
Digital Ads Evolve As Online Privacy Increases + 4 more stories for April 8, 2022
Season 0 Episode 16
Digital Ads Evolve As Online Privacy Increases + 4 more stories for April 8, 2022
For Your Consideration: The Many Flavors of Sounds Profitable
Season 2 Episode 21
For Your Consideration: The Many Flavors of Sounds Profitable
TRANSCRIPT AVAILABLE
Podcast CPMs Outpace Digital + 4 more stories for Apr 1, 2022
Season 0 Episode 15
Podcast CPMs Outpace Digital + 4 more stories for Apr 1, 2022
What To Do When The Line Stops Going Up
Season 0 Episode 31
What To Do When The Line Stops Going Up
Breaking Down 1st, 2nd, and 3rd Party Data
Season 2 Episode 20
Breaking Down 1st, 2nd, and 3rd Party Data
TRANSCRIPT AVAILABLE
Unsavory Developments At Stitcher After Buyout + 5 other stories for Mar 25, 2022
Season 0 Episode 14
Unsavory Developments At Stitcher After Buyout + 5 other stories for Mar 25, 2022
Brand Safety & Suitability: Explained
Season 2 Episode 19
Brand Safety & Suitability: Explained
TRANSCRIPT AVAILABLE
Beer Gets Into Video Podcast Advertising + 6 more stories for Mar 18, 2022
Season 0 Episode 13
Beer Gets Into Video Podcast Advertising + 6 more stories for Mar 18, 2022
Podcasting's Most Controversial Statistic
Season 0 Episode 30
Podcasting's Most Controversial Statistic
The Low-Down From 'The Download' Team at Sounds Profitable
Season 2 Episode 18
The Low-Down From 'The Download' Team at Sounds Profitable
TRANSCRIPT AVAILABLE
Ad Tech Firms Under Fire For Data Scraping + 5 more stories for Mar 11, 2022
Season 0 Episode 12
Ad Tech Firms Under Fire For Data Scraping + 5 more stories for Mar 11, 2022
The Care And Feeding Of A Podcast Audience
Season 0 Episode 29
The Care And Feeding Of A Podcast Audience
Unpacking Podcasting’s Good Data w/ Caila Litman
Season 2 Episode 17
Unpacking Podcasting’s Good Data w/ Caila Litman
TRANSCRIPT AVAILABLE
Big Name Podcasts Gets Big Numbers + 5 other stories for Mar 4, 2022
Season 0 Episode 11
Big Name Podcasts Gets Big Numbers + 5 other stories for Mar 4, 2022
What Podcasting's Best Customers Think Of Podcast Ads
Season 0 Episode 28
What Podcasting's Best Customers Think Of Podcast Ads
Radio Teaching Podcasting Lessons w/ Pierre Bouvard
Season 2 Episode 16
Radio Teaching Podcasting Lessons w/ Pierre Bouvard
TRANSCRIPT AVAILABLE
Libsyn Grows Monetization + 4 more stories for Feb 25, 2022
Season 0 Episode 10
Libsyn Grows Monetization + 4 more stories for Feb 25, 2022
Solving For Pain Points w/ Sean Howard
Season 2 Episode 15
Solving For Pain Points w/ Sean Howard
Amazon Exclusivity Deals Galore + 4 more stories for Feb 18, 2022
Season 0 Episode 9
Amazon Exclusivity Deals Galore + 4 more stories for Feb 18, 2022
Programmatic and Transparency w/ Jordan Bentley
Season 2 Episode 14
Programmatic and Transparency w/ Jordan Bentley
SmartLess Media Launch + 4 more stories for Feb 11, 2022
Season 0 Episode 8
SmartLess Media Launch + 4 more stories for Feb 11, 2022
Disinformation and Ad Accountability w/ Claire Atkin
Season 2 Episode 13
Disinformation and Ad Accountability w/ Claire Atkin
Is The IAB On Borrowed Time? + 4 more stories for Feb 4, 2022
Season 0 Episode 7
Is The IAB On Borrowed Time? + 4 more stories for Feb 4, 2022
Scattered To The Wind
Season 0 Episode 27
Scattered To The Wind
HBO Gets Serious About Podcasting + 4 more stories for Jan 28, 2022
Season 0 Episode 6
HBO Gets Serious About Podcasting + 4 more stories for Jan 28, 2022
The Oversimplified Superstring Hit Incubation Theory Of Podcasting
Season 0 Episode 26
The Oversimplified Superstring Hit Incubation Theory Of Podcasting
Audible Stops Making Audio NYT + 4 more stories on The Download for January 14th, 2022
Season 0 Episode 5
Audible Stops Making Audio NYT + 4 more stories on The Download for January 14th, 2022
The Best Schnitzel In Detroit
Season 0 Episode 25
The Best Schnitzel In Detroit
NYT buys The Athletic + 4 more stories on The Download for Jan 7, 2022
Season 0 Episode 4
NYT buys The Athletic + 4 more stories on The Download for Jan 7, 2022


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