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We had a baby

We had a baby

Written By

Bryan Barletta

Know the Author

July 27, 2021

Big news!

The Barletta household welcomed Bridger Barletta into the world on July 24th.

Sierra is doing amazing. Theo is thrilled Bridger doesn’t have brown eyes like me. I’m over the moon with happiness and love.

Sounds Profitable is just under a year old, so the idea of taking time off of any kind was very tough mentally to get behind. But the support I’ve received from all of you reading, my amazing sponsors, and the team that helps make this happen, I have never felt more comfortable in my career taking a bit of time away from the keyboard and mic to be with my family.

With so much happening in the industry, I was able to get ahead on articles and podcast recordings, so I’m not expecting us to miss a week, but if we do, I just ask for your patience.

I absolutely will be slow to respond to emails, but please continue to reach out. I really, truly, enjoy what I do and hearing feedback about it helps me grow and introduces new ways to collaborate.

I’d like to ask for two favors:

  • Check out the podcast and follow the instructions to fill out the survey we’re doing with Edison Research.
  • Reply back with a testimonial for Sounds Profitable so we can feature it on the homepage. (Look for the ones on Podnews for inspiration)

Thanks again for all your help and support.

Now, back to the family.

About the author

Bryan Barletta (He/Him) is the founder of Sounds Profitable, and a widely-cited expert in adtech, sales, and monetization of podcasting. He founded Sounds Profitable in 2020 after a successful career working with some of the leading companies in advertising technology, including AdTheorent, Claritas, and Megaphone. Barletta helped to design some of the tools in use by podcast platforms today for attribution, measurement, and serving audio ads, and uses that expertise to help clients and sponsors get the most from their sales and advertising efforts. He founded Sounds Profitable initially as a platform to help educate persons working in the podcast industry about advertising and sales technology, but has since expanded the brand to become the industry’s premiere source for education, advocacy, and insights designed to grow the entire space. He is an avid gamer and father of two boys, neither of whom have their own podcast, yet.