The Sounds Profitable Research Series tackles the most important questions in Podcasting, from the industry’s foremost research authority
The Medium Moves the Message
A comparative study of the effects of advertising across three platforms: two broadcast channels (AM/FM Radio, Network/Cable TV) and one on-demand platform, podcasting.
Safe and Sound, from Sounds Profitable
The first-ever study of brand safety and suitability from the listeners’ perspective
We’ll Be Right Back
Creative Execution of Podcast Advertising, Part Two
After These Messages
Creative Execution of Podcast Advertising
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