The Sounds Profitable Research Series tackles the most important questions in Podcasting, from the industry’s foremost research authority

The Medium Moves the Message
A comparative study of the effects of advertising across three platforms: two broadcast channels (AM/FM Radio, Network/Cable TV) and one on-demand platform, podcasting.

Safe and Sound, from Sounds Profitable
The first-ever study of brand safety and suitability from the listeners’ perspective

We’ll Be Right Back
Creative Execution of Podcast Advertising, Part Two

After These Messages
Creative Execution of Podcast Advertising

The Creators

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We love being a part of the Sounds Profitable community! Having space to connect with industry peers and leaders through Sounds Profitable has been incredibly valuable. As the industry continues to evolve, we’re so glad to have a trusted space for discussion, connection and information.