The latest from Sounds Profitable’s weekly Tuesday newsletter, covering all aspects of the business of podcasting
The Sounds Profitable mailing list is the key to our latest articles, research, and events. Sign up for free today!
Sounds Profitable's Tuesday newsletter and The Download's Friday weekly recap covering the business of podcasting.
Your daily source for essential news of the business of podcasting.
Every year podcasting gains listeners — but also loses them. While early listeners were fans of the medium, the space is growing ever more complex, with people dipping in and out of the medium for a single show or catching their favorite podcast in places creators never planned for.
A combination of qualitative interviews and quantitative survey results from over 300 buyers with brands and agencies to reveal how they perceive the current state of podcasts as an advertising vehicle, and the strengths and weaknesses of buying the medium.
SoundsProfitable 2023 © All rights reserved.
Website by GIF Design Studios