Did you know that April is Adopt-a-Podcast Listener Month? Now you do! Bryan Barletta speaks with Lauren Passell and Arielle Nissenblatt about Tink Media, this new initiative to grow the podcast/audio space, barriers they’ve uncovered for potential listeners, and how you can get involved.
Listen to learn about:
- How to idea for this event came about
- Lauren and Arielle’s woman-on-the-street approach to ask people about their listening habits
- Best practices they’ve uncovered for recommending podcasts
- The pre, mid, and post-roll ad campaign you can participate in