Here’s what you need to know for this week in the business of podcasting: a recap of Podcast Movement, new FTC rules for creators, and gross ad spend spikes.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
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Stories @ Podcast Movement DC, FTC Eyes Fake Followers, & More
The Download
Season 3 • Episode 395
Our latest research
The Podcast Landscape, 2024
While there is no shortage of advice about how to grow a single podcast, how do we grow podcasting?
Ad Nauseam
How much is too much when it comes to podcast advertising? The truth is elusive: ask someone how many ads are too many, and they will likely tell you "one", but as study after study has shown, podcast advertising works and works well, all the same.
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