A decade of network growth and surge in video consumption fuels creator monetization
September 17, 2025 – New York, New York – Audioboom, the leading global podcast company, today announced that it has surpassed $325 million in payments to podcast creators worldwide. This news underscores the company’s mission to power podcasting for creators as well as its role as a major driver of revenue and sustainability in the global creator economy.
“This milestone isn’t just about the dollars paid out, it’s about the businesses, careers, and communities that have been built across the globe through podcasting,” said Audioboom CEO Stuart Last. “As podcasting continues to expand across both audio and video, Audioboom stands strongly at the center of this evolution, helping creators to maximize their impact and income.”
Over the last decade, Audioboom has helped more than 8,000 podcast creators transform their passion into long-term businesses. Originally fueling growth through audio advertising, Audioboom has expanded its monetization engine to become the #1 video podcast company, according to Podscribe, delivering new income streams for creators as audiences increasingly consume podcasts in visual formats.
Audioboom’s leadership in video has accelerated in 2025, with more than 60% of its creators now producing video podcasts and doubling its video revenue in the first half of 2025. Today, over 13% of Audioboom’s overall business comes from video revenue, and the network is home to 12 of the top 100 video podcasts in the US.
“Astonishing Legends has been with Audioboom for over a decade and Audioboom has been excellent at helping us maintain a revenue stream that has allowed us to start our own network and continue to look at exciting new ways to create content. They’ve been a strong part of adding value and equity to the Astonishing Legends brand. Audioboom has been a great partner for us,” said Scott Philbrook at the Astonishing Legends podcast.
This momentum is powered by Audioboom’s Premium Advertising Program, which connects brands with hosts for high-impact endorsement campaigns, and Showcase, Audioboom’s dynamic ad marketplace. Together, these tools have created consistent, scalable income streams that have enabled creators to expand production, grow teams, and build sustainable businesses.
“By helping No Such Thing As A Fish turn a profit, Audioboom has helped us to put more time into the show and steadily uncover more weird facts about the Mongolian Death Worm, the longest golf course on the planet, and President Garfield’s bottom. Arguably, we shouldn’t be spending our time on these things, but that’s neither here nor there,” said the team at the No Such Thing as a Fish podcast.
With podcast consumption diversifying across platforms and formats, Audioboom is committed to driving the next decade of growth and empowering creators to build sustainable businesses in a rapidly evolving media landscape.
Media Enquiries:
Molly DeMellier, Sundaze PR
Email: molly@sundazepr.com
Tel: +1 607 316 0639
Sarah Jackson, Sundaze PR
Email: sarah@sundazepr.com
Tel: +44 7306 256 148
About Audioboom
Audioboom is a global leader in podcasting – our shows are downloaded or viewed 140 million times each month by more than 40 million unique listeners around the world. Audioboom is ranked as the fifth largest podcast publisher in the US by Edison Research
Audioboom’s ad-tech and monetisation platform underpins a scalable content business including UK podcast network Adelicious. Key partners include the official Formula 1 podcasts ‘F1: Beyond the Grid’ and ‘F1 Nation’, ‘True Crime Obsessed’ (US), ‘The Tim Dillon Show’ (US), ‘No Such Thing As A Fish’ (UK) and ‘The Cycling Podcast’ (UK).
Audioboom operates internationally, with global partnerships across North America, Europe, Asia and Australia. The platform distributes content via Apple Podcasts, YouTube, Spotify, Pandora, Amazon Music, Google Podcasts, iHeartRadio, Facebook and Twitter as well as a partner’s own websites and mobile apps.
For more information, visit audioboom.com.
