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Podscribe launches the Q3 Podcast Performance Benchmark Report

Podscribe launches the Q3 Podcast Performance Benchmark Report

Podscribe

November 20, 2024

What you’ll find in the new and improved report:

✅ The first-ever Podcast Reach Curve

✅ Incrementality and conversion lift benchmarks

✅ The most effective ad formats, placements, and frequencies.

✅ Why ad-read quality scores of 7-10 lead to over 50% higher performance.

✅ How podcast + YouTube simulcasts are reshaping campaign strategies.

✅ Key performance benchmarks across industries, genres, and demographics.

✅ Common ad errors—and how to avoid them for better ROI.

Podscribe’s Q3 PPB also dives deep into industry-wide performance metrics, ad placement strategies, frequency optimization, and the impact of ad errors on ROI.

To coincide with the report’s release, Podscribe is hosting a live webinar on Monday, November 25th at 1:00 PM EST, where its team of experts will provide an exclusive walkthrough of the report’s findings. Attendees will gain a deeper understanding of the trends shaping podcast advertising and get actionable strategies to maximize their campaign performance.

This report, already a trusted resource in the industry, has been completely overhauled to deliver even clearer insights and actionable data based on advertiser feedback.

This report, already a trusted resource in the industry, has been completely overhauled to deliver even clearer insights and actionable data based on advertiser feedback.

This report, already a trusted resource in the industry, has been completely overhauled to deliver even clearer insights and actionable data based on advertiser feedback.

Download: https://podscribe.com/ppb-q3-2024

Register for Webinar

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