Podcast advertising and YouTube sponsorships thrive on the genuine connection between a host and their audience. At ADOPTER Media, we champion innovation and technology to enhance our workflows, yet we stand firm in our commitment to authenticity.

To that end, our Insertion Orders will now define clear limits on the use of AI voice-cloning for host-read ads, while allowing for small post-production fixes and accessibility accommodations.

We invite creators, networks, advertisers, and other agencies to join us in upholding standards that safeguard the integrity of host-read advertising and trust in personal endorsements.

More: https://adopter.media/standard-for-podcast-advertising-youtube-sponsorship/