Skip to main content
Warner Bros. Discovery Names Acast Exclusive Podcast Distribution and Monetization Partner for Select Brands

Warner Bros. Discovery Names Acast Exclusive Podcast Distribution and Monetization Partner for Select Brands

Acast

September 29, 2023

Following success of Investigation Discovery audience and advertising growth, Acast to monetize and distribute podcasts from iconic brands including Food Network, Animal Planet, Discovery Channel, and more

Acast, the world’s largest independent podcast company, has inked a new partnership with Warner Bros. Discovery to be the legacy entertainment company’s exclusive podcast distribution and monetization partner for select brands. Now, Acast will become home to podcasts from the Food Network, TLC, HGTV, Animal Planet, Discovery Channel, and the Travel Channel including Curiosity Daily, Food Network Obsessed, A Ghost Ruined My Life with Eli Roth, and more.

“From bone-chilling investigative true crime tales to mouthwatering cooking content and everything in between, the premium Warner Bros. Discovery podcast slate truly has something for everyone. We, at Acast, look forward to connecting these amazing stories with more listeners and advertisers around the world,” said Veronika Taylor, SVP Creator Network at Acast.

Acast has hosted and monetized content from the Warner Bros. Discovery’s Investigation Discovery brand since 2020, which includes hit true crime podcasts like Disappeared, Unraveled, and Mind of a Monster.

“Our experience with Acast and their technology-driven approach to monetizing and growing audiences for our true crime content with Investigation Discovery was a proven success, making it easy to choose them as a partner to represent the rest of our select slate,” said Lisa DeCanio, Vice President of Podcasts at Warner Bros. Discovery.

This news comes on the heels of Acast’s recent partnership with Luminary to distribute and select Luminary Originals podcasts across all listening platforms. These two major media industry partnerships are indicative of Acast’s position to preserve and grow the open ecosystem in podcasting by continuing to distribute high quality content for audiences to enjoy, wherever they listen to their podcasts.

Contact

Molly DeMellier acast.com molly.demellier@acast.com

Register for our upcoming webinar:

Sound You Can See: Podcasting’s Video Dilemma

For the first time, more podcast listeners say that they have watched a podcast in the last 30 days than have listened to one. Yet, simply popping your pod on YouTube is likely to fail. So, what are podcasters to do? Sound You Can See dives into consumer perceptions of podcasts on video — and how they continue to drive the future of this medium. The study examines differences in perceptions between video primaries and audio primaries, from preferred topics and genres to the surprising demographic that “listens” to more than half of their podcasts on YouTube. We will also look at when podcast consumers choose one over the other.

Register for free