Event Description: What’s the secret to a memorable ad, let alone getting listeners to tune into what you’re saying before they automatically move on with their day? In an advertising ecosystem where ad-blockers and premium subscriptions are all the rage, it can be difficult to get listeners to not just tune in, but approach advertisements and endorsements with an open mind. Yet as the podcast economy grows and shows with truly unique ad reads are more in demand than ever before, unlocking the secret of the “Perfect Read” is an elusive but rewarding challenge.
Ossa’s Startup Series 5 on “The Perfect Read” is June 12th, 3:30pm ET/12:30pm PT, and you can sign up for free at lu.ma/2u0gdw4v
Panelists:
Chris Sullivan: Fresh off the launch of his new podcast “That Was Us”, Chris reflects on his role as ‘Toby’ on NBC’s award-winning show This Is Us. One of his many television roles, Chris starred on Steven Soderbergh’s drama series THE KNICK (2014-2015), in which Chris, along with his castmates, won a Satellite award for Best Ensemble. He can also be seen in the Netflix hit series STRANGER THINGS (2016) as ‘Benny Hammond’ and has roles across popular TV shows including: HBO’s CAMPING, ELEMENTARY, LAW & ORDER: SPECIAL VICTIMS UNIT, THE AMERICANS, CURB YOUR ENTHUSIASM, Disney’s AMPHIBIA, and THE GOOD FIGHT.
Recently, Chris returned to the big screen starring alongside Lucy Liu in Steven Soderbergh’s, Presence. On the big screen, Chris is best known for appearing as ‘Taserface’, in the wildly popular GUARDIANS OF THE GALAXY VOL. 2. Chris is also well known for starring in the crime drama THE DROP (2014), Ryan Murphy’s TV movie THE NORMAL HEART and LIVE BY NIGHT; directed by Ben Affleck.
In this advertising-focused Startup Series, Chris’s voice work speaks for itself, providing the voice for Caleb The Camel in the popular “Hump Day” ad from GEICO. Additionally, he was the voice of Jack Daniels and Destination XL.
Lindsay Graham: Lindsay Graham (no, not that Lindsey Graham) is a podcast creator, producer and host known for compelling narratives and in-depth exploration of pivotal moments in American and world history. His chart-topping shows American Scandal, American History Tellers and History Daily reach millions every month, using immersive sound design, a rich original score, and meticulous research to bring moving, character-driven stories that demonstrate “history is human.”
The Fort Worth Star Telegram said Lindsay “became his generation’s David McCullough” with his talent for making a rigorous study of history captivating and approachable to wide audiences. His podcasts are also frequently used in classrooms across the country, and to spark conversations between parents and children to better understand the complex world they’re living in. Lindsay leads his production company Airship from Dallas, TX, where he lives with his wife and daughter.
