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Vice President, Advertising Product – Research & Innovation

Vice President, Advertising Product – Research & Innovation

From $201,700 To $296,050

Posted 6 months ago

Who We Are:

SiriusXM and its brands (Pandora, SXM Media, AdsWizz, Simplecast, and SiriusXM Connected Vehicle Services) are leading a new era of audio entertainment and services by delivering the most compelling subscription and ad-supported audio entertainment experience for listeners – in the car, at home, and anywhere on the go with connected devices. Our vision is to shape the future of audio, where everyone can be effortlessly connected to the voices, stories, and music they love wherever they are.


This is the place where a diverse group of emerging talent and legends alike come to share authentic and purposeful songs, stories, sounds, and insights through some of the best programming and technology in the world. Our critically-acclaimed, industry-leading audio entertainment encompasses music, sports, comedy, news, talk, live events, and podcasting. No matter their individual role, each of our employees plays a vital part in bringing SiriusXM’s vision to life every day.


SXM Media is the gateway for marketers to the largest digital audio advertising ecosystem in North America. As the combined advertising revenue organization of Sirius XM Holdings Inc., SXM Media spans across leading owned and operated audio platforms Pandora, SiriusXM and Stitcher; innovative ad tech solutions powered by AdsWizz; sonic creative consultancy Studio Resonate; and an extended content network featuring exclusive monetization agreements with Audiochuck, NBCUniversal, SoundCloud, and many more.


Reaching more than 150 million listeners each month, SXM Media delivers audiences the tailored brand experiences they crave while putting creators first, making it easy for every marketer to produce, plan, buy and measure across its entire audio universe.


How you’ll make an impact:

This strategic role will spearhead the evolution and direction of the Research & Innovation team within the Advertising Technology space, aiming to seamlessly align originative solutions with market needs. Your leadership will foster a culture of innovation, driving the development and integration of advanced solutions into our advertising offerings. Your insights set the direction for our ad product explorations, ensuring they are not only groundbreaking but also practical and in line with market demands and our corporate strategy.


Reporting to the SVP of Advertising Product, Technology & Operations, your vision will transform the way we identify new opportunities and leverage emerging technologies in shaping our advertising products.


With a sharp focus on both advertising technology and the audio space, this role will redefine and champion the integration of innovative solutions into our broader advertising strategy. While guiding a global team of experts, you’ll harness innovative technologies to bridge the gap between ideation and market-ready solutions.


What you’ll do:

  • Strategic Leadership: Drive the strategy for the Research & Innovation arm, ensuring our innovations are grounded in real-world market needs and opportunities
  • Stakeholder Alignment: Collaborate closely with executive leaders, ensuring our R&I initiatives align with the broader corporate strategy and growth objectives
  • Team Empowerment: Lead and inspire a global team of product and engineering professionals, fostering an environment of collaboration, innovation, and excellence
  • Strategic Foresight: Champion a culture of forward-thinking, ensuring our R&I efforts not only address current market challenges but anticipate future trends and needs
  • Innovative Excellence: Oversee the creation and refinement of cutting-edge ad products grounded in deep research, market understanding, and innovative thinking


What you’ll need:

  • Minimum Bachelor level degree from an accredited college or university or equivalent experience. Masters level degree in engineering preferred.
  • A minimum of 15 years of experience, at least 8 of which should be in a leadership/supervisory role.
  • Proven experience in driving R&I initiatives in a dynamic and complex business environment
  • Experience in consumer technology and media industries, with a focus on digital media and a keen understanding of the evolving audio and ad tech landscape
  • Experience in leading global, cross-functional teams with a focus on innovation and market alignment
  • Experience in a leadership role at a publicly-traded, international software company
  • History of synthesizing qualitative and quantitative user research and usability study outputs to ship successful products and design
  • Strong analytical skills, with the ability to translate research findings into actionable business strategies and product innovations
  • Ability to balance thoughtful consideration of potential solutions with the ability to solve problems from proof-of-concept to a path of scalable implementation and bring people along through the decision-making process
  • Excellent communication skills, capable of aligning diverse teams and stakeholders around a shared vision and strategy
  • Desire to succeed in a demanding, innovative, and entrepreneurial environment
  • Strong and inspiring leader that people want to follow
  • Empowering and engaging management style
  • Elevates others’ ideas
  • Strong collaborator
  • Confident & humble
  • Must have legal right to work in the U.S


At SiriusXM, we carefully consider a wide range of factors when determining compensation, including your background and experience. These considerations can cause your compensation to vary. We expect the base salary for this position to be in the range of $201,700 to $296,050 and will depend on your skills, qualifications, and experience. Additionally, this role might be eligible for discretionary short-term and long-term incentives. We encourage all interested candidates to apply.


Our goal at SiriusXM is to provide and maintain a work environment that fosters mutual respect, professionalism, and cooperation. SiriusXM is an equal opportunity employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, national origin, ancestry, alienage or citizenship status, age, disability or handicap, sex, gender identity, marital status, familial status, veteran status, sexual orientation, or any other characteristic protected by applicable federal, state or local laws.


The requirements and duties described above may be modified or waived by the Company in its sole discretion without notice.


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