Ad Results Media (ARM), a leading audio and podcast media agency working with brands like Molson Coors, BetterHelp, ZipRecruiter and Liquid Death, is expanding its leadership team with the hire of Craig Stein as SVP of Media Planning, effective immediately. Based in New York, Stein will expand ARM’s leadership in working with audio creators, while supporting clients across full-funnel audio strategy, media planning and buying, performance, and measurement as the space continues to grow and attract advertising spend.

Stein joins ARM with over two decades of experience at both independent agencies and global networks, with expertise in full-funnel, omnichannel media strategy and activation for brands like Google, Airbnb, American Express and Unilever. For the past four years, he led media pitches, audits and transformational projects at consultancy R3, working with clients including Nike, LEGO and Molson Coors. Previously, he held positions at Wavemaker, Essence, The Media Kitchen, Mindshare and OMD Worldwide, working with brands across technology, financial services, pharmaceutical & healthcare, travel & hospitality, telecommunication, alcohol & spirits, and consumer packaged goods.

“As the media landscape becomes increasingly fragmented and personalized, ARM has emerged as a leader in harnessing the power and impact of audio and creator marketing,” said Stein. “The foundation ARM has built in this space is not only impressive, it’s distinct—and that’s what excites me so much about the opportunity ahead and for our team to continue to lead in the audio creator economy.”

Stein joins ARM’s leadership team, reporting directly to CEO Jordan Fox.