The success of a podcast starts long before the first episode airs. This February, Office Hours by Lower Street is tackling the early stages of podcast development to lay the groundwork, creating a solid foundation for a show that lasts.

Lower Street Executive Producer Marion Gruner will guide attendees through defining their show’s purpose–knowing the WHY of their show, understanding their audience, and creating a flexible strategy for long-term success. Joining her, Andrew Ganem, Podcast Success at Lower Street, will break down audience profiling. This helps brands find and engage the right listeners to build a thriving show.

Office Hours is a free monthly event, presented by Lower Street. It’s designed to take professionals behind the scenes of brand podcasting. Each session includes a live presentation from an industry expert, followed by an open Q&A where attendees can ask their most pressing podcasting questions. Whether you’re launching a new podcast or refining an existing one, this session will provide tools and strategies to ensure long-term impact.

Office Hours is free and open to anyone looking to elevate their brand’s podcast. Sign up now and start improving your brand podcast strategy.

For more information and to register, visit https://lower-street-office-hours.heysummit.com.

Contact annalise@lowerstreet.co for more information.