Podscribe, the leading attribution and analytics platform for podcast and audio advertising, today announced three major product updates: SiriusXM Radio Airchecks, Automated Pixel Email Scheduling, and Podcaster Logins for Publishers. Together, these enhancements deliver greater transparency, streamlined workflows, and more consistent reporting across audio campaigns.

SiriusXM Radio Airchecks Now Live!

Podscribe has expanded its Radio Airchecks capabilities to include SiriusXM inventory, giving advertisers and agencies visibility into ads running across SXM stations using the same trusted Podscribe workflow available for radio.

With SiriusXM Radio Airchecks, users can:

• Verify that ads aired on SiriusXM stations and shows
• Access detailed verified airchecks, including show, timestamp, and transcript
• Track campaign performance in near real-time as matches come in

This update eliminates a major blind spot in audio attribution, providing clear, verifiable proof of SiriusXM’s radio campaign delivery.

Podscribe will continue to expand station coverage and refine show mappings to further improve match rates.

Additional notes:

Certain SXM XTRA channels are not included, as they typically do not contain ads.

As with all radio aircheck, slight delays between airing and match availability may occur.

Automated Pixel Email Scheduling

Podscribe has automated pixel email scheduling within its platform to simplify the process of sharing tracking pixels with stakeholders.

Previously, a more manual and often fragmented workflow, pixel emailing can now be fully automated. Podscribe will automatically detect new campaigns that have not had a pixel emailed yet and send the email. This can be set up on a recurring schedule (weekly, or custom cadence).

This ensures publishers consistently receive the information they need without additional effort from campaign managers.

Key Benefits:

• Improved consistency in pixel distribution
• Reduced manual workload for teams
• Better preparedness for upcoming campaigns

To ensure successful delivery, Podscribe recommends confirming that all publishers have a valid email address configured in the platform.

Podcaster Logins for Publishers

To improve collaboration between publishers and podcast creators, Podscribe now offers Podcaster Logins, enabling secure and scoped access to performance data.

Publishers can now:

• Provide podcasters with show-level, audience and/or aircheck data
• Restrict access to specific shows only, with no cross-account visibility
• Reduce manual reporting and back-and-forth communication

How it works:

Publishers with admin accounts can invite podcasters directly from Account Settings in Podscribe dashboard by entering the podcast creator’s email address and assigning relevant shows. Once activated, podcasters gain access only to the data associated with their assigned shows, ensuring privacy and control.

This feature empowers publishers to keep creators informed and in the loop without compromising account security.

Driving Transparency, Automation, and Better Outcomes

These updates reflect Podscribe’s continued investment in making audio attribution more actionable and accessible. Together, they deliver a simple promise: more visibility, less friction, and better outcomes for audio advertisers and publishers alike.

Availability

These features are now available within the Podscribe platform. To learn more, visit the Podscribe blog.

About Podscribe

Podscribe is the leader in pixel-based attribution, incrementality, and verification for podcast, streaming, CTV, and other hard-to-measure media channels. We help advertisers, agencies, and publishers measure true campaign impact, optimize performance, and scale with confidence—backed by real-time, household-level data.

Learn more at www.podscribe.com or contact us at partnerships@podscribe.com.

Media Contacts:

Kristy Mei, Podscribe, kristy@podscribe.com

Shreya Paul, Podscribe, shreya@podscribe.com