SoundCast, the rapidly growing French startup specializing in audio advertising technology and audio content monetization, today announces the official opening of its United States office in New York City, marking a major step in its international expansion.

While the subsidiary SoundCast Corp has been operational for a year, the physical inauguration of its US headquarters occurs this month, realizing the company’s commitment to capitalizing on the dynamic North American market.

To spearhead this strategic expansion, SoundCast is proud to announce the appointment of Violaine Cabrol as US Managing Director. Having spent over three years with the company and playing a key role in its international development, Violaine Cabrol is relocating to New York to lead US operations and establish key strategic partnerships.

“The opening of our New York office is a moment of immense pride for the entire SoundCast team,” says Violaine Cabrol. “The US market is an unparalleled engine for innovation in the Audio ad space. I am honored by the trust placed in me by Patrice Sguerzi and Jean-Baptiste Quenum, our founders, and I am extremely excited to take on this challenge and accelerate our growth across the United States.”

This expansion is supported by SoundCast’s rapid growth across Europe and aims to expand its portfolio of partners and clients across the US territory, especially support better SoundCast’s US publishers with their non-US audience monetization.

About SoundCast

SoundCast is a leading global Audio SSP (Supply-Side Platform), connecting premium publishers and advertisers through innovative technology and data-driven solutions. With Headquarters in Paris, France, and an office in London, UK, SoundCast empowers brands to reach audiences through high-quality, contextually relevant digital audio experiences.