Skip to main content
Upcoming Podcast Upfront, Audio Creating Demand, & More
"

Upcoming Podcast Upfront, Audio Creating Demand, & More

The Download

Season 3 • Episode 322

Here’s what you need to know for today in the business of podcasting: the IAB Podcast Upfront is this Thursday, Veritonic releases new study into the branding potential of phone hold music, audio’s brand-building capabilities, and how walled gardens make buying ads harder for both retail media and podcasting.

Find links to every article mentioned and find the full write-up here at Sounds Profitable.

Register for our upcoming webinar:

The News Podcast Consumer from Sounds Profitable and NPR

Wednesday, February 26th, at 2 PM EST

The Sounds Profitable Educational Series continues with an in-depth look at the audience for News podcasts! Join Tom Webster and special guest Lamar Johnson, VP of Sponsorship Marketing at NPR’s sponsorship subsidiary National Public Media, as we present a special live webinar on The News Podcast Consumer.

Register for free