January 21, 2021
Joining Bryan Barletta is Daryl Battaglia from Triton Digital.
Sounds Profitable's Tuesday newsletter and The Download's Friday weekly recap covering the business of podcasting.
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Articles
This week, Tom offers a section of his new book, The Audience Is Listening, on marketing in the “real world”
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Tom Webster ends out his trilogy of articles comparing and contrasting podcast audiences who primarily consume audio versus those who primarily consume video.
It’s one thing to use generic descriptions to explain a song or podcast, but there’s power in creating curiosity with a recommendation.
Even when looking at audiences who are ride-or-die for audio podcasts, video plays a key role in the modern podcast discovery process.
The first of a two-part exploration of how audio-first and video-first podcast audiences consume their favorite content.